/ Soft Goods & Sporting Equipment
Further, faster, stronger — advancing human potential.
At Virtuo, we develop textile, apparel, footwear, and sporting equipment solutions that inspire people to go further, in cleaner ways.
We are active people who live and breathe the outdoors. Designing technical textiles, apparel, and performance equipment comes naturally to us. We champion continuous progress that elevates health, athletics, and outdoor recreation. By combining innovative design concepts with rigorous engineering expertise, we create category-defining breakthroughs. Modern materials, high technology, and thoughtful industrial design are continually redefining what is possible in contemporary sport—and reshaping culture in the process.
From next-to-skin layers to extensions of the body, we lead advanced innovation for progressive brands, bridging emerging technologies with evolving cultural trends.
/Our Experience
At Virtuo, we are driven to improve how the human body moves and performs. Over the last twenty years, we have designed across the full spectrum of textiles, apparel, footwear, and sporting equipment. From surfing and football to mountain biking and alpine climbing, our team brings deep applied experience in creating products and materials that elevate athletic performance and personal adventure. Our research and development spans advanced materials, technical construction, and testing methodologies to deliver gear people can rely on when it matters most.
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Textiles and technical apparel are fundamental to outdoor and athletic performance. Our experience spans diverse product categories, materials, and manufacturing methods—including knitting, weaving, non-wovens, seamless construction, welding, and lamination technologies, alongside cut-make-trim (CMT) optimisation and novel material applications.
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Designing soft and flexible technical products is a core studio capability. From initial concept generation and 3D CAD modelling to pattern making and physical prototyping, our team designs durable soft goods for leading global brands.
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From holistic new concepts and distinctive silhouettes to uppers, midsoles, and outsole architectures, our footwear work spans technical cleats, performance running shoes, lifestyle footwear, and children's shoes. These projects consistently explore cutting-edge materials, biomechanics, and sustainable manufacturing methods.
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Materials science and advanced materials engineering are the primary engines driving sports technology forward and transforming modern product design. We constantly explore novel material chemistries, bio-composites, and technical fibres to unlock new performance benefits and sustainable advantages.
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We specialize in the industrial design and engineering of high-performance sports and outdoor equipment. Our portfolio includes surfing hardware, cycling gear, protective helmets, personal flotation devices, kayaks, fishing systems, and marine hardware.
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Wearable technology bridges the gap between worn apparel, protective equipment, and digital systems. We have worked in the wearable technology space for over twelve years across multiple organisations, developing intuitive solutions that unlock deeper athletic insights and user engagement.
/ Who we’ve worked with
/ What our clients say
“Kids Ride Shotgun has worked actively with Virtuo collaboratively over several innovation projects. Virtuo helped conceive and develop our new brand, as well as several new products under development. The brand system and logo we created together reflects freedom and connection by showing the parent and child within the cockpit, whilst also emulating the outdoors that we explore with them. We feel that the result is a beautifully simple brand that accurately reflects our business and purpose. We're pumped!”